Generating cross-platform analytics

RU / Day 3 / 12:30 / Track 2  /

How actively do you use analytics? In ManyChat, in fact, they do it quite actively. Sometimes issues happen.

ManyChat wanted to create one source of truth and avoid using monotonous code. They started experiment which was one week long, lived for half a year with that decision and would like to share the results, give some piece of advice and share personal experience.

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